CAPS Stands for Credit Approval Processing System. This service is provided to dealers by Credit Acceptance Corporation. A dealer’s inventory is submitted via a data feed, and the CAPS system books the vehicles and provides dealers with information to help make financing decisions based on profit estimates (helps dealers desk deals).

CEL Check Engine Light

data feed A data feed is an electronic transmission of inventory data from one server to another. Sometimes called uploads or exports, and usually to streamline data to third party advertisers like Autotrader, Cars or Autobytel.

desking Desking a deal refers to matching a customer with a financing source that makes the dealer the most profit. Deal desking software exists; computer programs are commonly used to compute these correlations.

DMS A Dealership Management System is computer software that organizes a dealership’s information.

domain name A website address that consists of a host name (the part before the dot) and a two or three character top level domain. Example:

f&i Finance & insurance refers to the calculation and paperwork labor involved with a vehicle sale.

full tag agent A dealership that can notarize and process title work for its own sales.

NHTSA The National Highway Traffic Safety Administration is part of the United States Department of Transportation. This agency establishes standards and enforces manufacturer compliance.

NIADA The National Independent Automobile Dealers Association represents some 20,000 independent dealers in America.

SEM Search engine marketing is the act of designing and promoting a website to rank well in search engines.

SEO Search engine optimization is the act of designing or editing a website and its content to be crawlable and properly indexed by search engine robots.

UCDM Used Car Dealer Magazine, an NIADA publication available by subscription or free download.

VIN A vehicle identification number is a unique identifier that is assigned to all automobiles when they are manufactured. In the 1980’s, the NTHSA began requiring that VINs be 17 characters in length.


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